Tailor Toyo is a Japanese heritage label known for producing some of the most authentic souvenir jackets (Sukajan) in the world. The brand traces its roots to post-World War II Japan, when American soldiers stationed in the country commissioned embroidered jackets featuring dragons, tigers, eagles, and maps as keepsakes of their time overseas.
Today, Tailor Toyo, part of Toyo Enterprise Company, carefully recreates these historic garments using original designs, vintage references, and traditional embroidery techniques. By preserving the craftsmanship and stories behind these iconic jackets, the brand continues to carry forward one of Japan’s most distinctive pieces of postwar fashion culture